The carrot principle : how the best managers use recognition to engage their people - retain talent - and accelerate performance by Adrian Gostick and Chester Elton : reviewed by Dana Deem

Abstract: In his review, Dana Deem observes that great organizations and effective managers create what the authors define as a "Carrot Culture" one person at a time by using a variety of inclusive and meaningful recognition experiences. Great management is born when recognition is added to the other characteristics of leadership.